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Pay - Per Click

Pay-per-click (PPC), also known as cost per click (CPC), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked.


Pay-per-click is commonly associated with first-tier search engines (such as Google AdWords and Microsoft Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC "display" advertisements, also known as "banner" ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising. Social networks such as Facebook and Twitter have also adopted pay-per-click as one of their advertising models.


Pay - Per Click Services

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Initial Analysis

  • ■ Customize Landing Page SetUp
  • ■ Landing Page Design And Development
  • ■ Email Quotation Integration
  • ■ Adwords Account SetUp
  • ■ Imressions/CTR Implementation

  • ■ Content Development(From ADS)
  • ■ Basic Adwords Setting SetUp
  • ■ Keywords Research
  • ■ Adwords Grouping
  • ■ Extension Implementation